Seybold Seminars New York Reinforces Its Role As Top Industry Resource for Web and Print Publishing
Attendance Soars for Conferences and Show Floor
Keynotes Serve as Major Platform to Present and Discuss New Publishing Products, Industry Alliances, Technologies and Trends
FOSTER CITY, Calif., April 28 -- The success of Seybold Seminars New York Publishing 98, March 16-20, dramatically reinforces its role as the top industry resource for Web and print publishing professionals who need to know about the latest new products, services, trends and technologies that are affecting their organizations.
The long-time leading platform for launching new products and announcing significant alliances or partnerships, Seybold Seminars conference and exhibition also serves as a central meeting place for publishing professionals to gather and discuss the changes in technology that continue to sweep across the industry. At Seybold Seminars New York, Steve Jobs, co-founder and interim CEO at Apple Computer, and James Adams, CEO of United Press International, each made significant new product announcements.
With more than 100 product introductions, the Seybold Seminars Publishing 98 exhibit floor continues to cover the gamut of hardware, software and services, from tools for creative professionals to systems for automating production. It also remains one of the few venues in the world where customers can inspect dozens of cross-media publishing tools and size up relevant integrators and service providers. Among the interesting new product announcements was an innovative workflow system from Reed Technology designed especially for journals, newsletters and books; the first major graphics application for Rhapsody was debuted by Caffeine Software; and Quark previewed the Quark Digital Media System, its forthcoming asset management system. In addition, Encad premiered the first 600-dpi large-format ink-jet printer; and EFI showcased DocBuilder Pro, an enhanced printer controller, featuring new, high-powered hardware and incorporating imposition software to streamline workflow.
After reviewing attendance figures for conference programs and the exhibition hall, as well as comments gathered from attendees and exhibitors, Vice President and General Manager of Seybold Seminars, Bruce Gray, said, ``The quality of attendees and exhibitors at the show was truly exceptional. Nearly 24,000 publishing professionals came to see the more than 125,000 square feet of exhibit space in the Jacob K. Javits Convention Center. It was the highest East Coast attendance we've ever had; more importantly, it was the highest quality audience. This year's attendees represented the leading magazine, newspaper, book and Fortune 1000 publishers, Web publishing personnel from each of these groups, as well as prepress companies and commercial printers. In terms of buying power, no Seybold Seminars event has ever enjoyed an audience with greater budgets or purchasing authority for publishing products and systems.''
Marc H. Bell, president and CEO of Bell Technology Group, LTD, exhibited at Seybold Seminars and he agreed with Mr. Gray's comments. ``We had tremendous response from the audience each day of the show. The Seybold Seminars event was 100 times more productive than we anticipated. We were able to take our Internet publishing solutions and deliver them directly to high profile corporate customers and prospects.''
James Martin, vice president of sales and marketing at Ultre, a division of Heidelberg Group, said, ``This is the best Seybold Seminars Conference and Expo that I've been a part of in years. Everything worked for us -- high quality attendees, plenty of booth traffic and we're coming away with qualified prospects.''
Craig Cline, vice president of content for Seybold Seminars, also spoke of the enormous success and growth of this year's conference program, which introduced a dual conference program covering both Web/Internet and traditional publishing. ``This year, we decided to give both communities what they were looking for -- a conference focused on the issues and technologies as well as the directions both need to be successful. By delivering two, non- overlapping conferences instead of one, we made it possible for the Web publishers to drill down into their issues, such as the impact of XML, and the print publishers to explore those areas that concerned them, such as PDF workflows. And those that wanted to go to both could do so as well. Many attendees said it was the best Seybold Seminars conference program ever.''
Messieurs Gray and Cline, as well as the entire Seybold Seminars team, are already building the conference program for the next event to be held in San Francisco August 31 through September 4, 1998. For the complete conference details please visit the Seybold Seminars Website at www.seyboldseminars.com.
About SEYBOLD SEMINARS
Seybold Seminars, produced by ZD COMDEX & FORUMS, focuses on the most innovative issues and technologies in the publishing industry. Seybold Seminars produces publications, seminars, conferences, events and a Web site, the collection of which provides continuing, year-round information and education on every area of publishing, from print through Web/Internet.
About ZD COMDEX & FORUMS
ZD COMDEX & FORUMS is the world's leading producer of information technology events, with products ranging from the IT industry's largest exhibitions to renowned educational programs, custom seminars and specialized vendor-marketing programs. It brings together the high-profile, high-impact COMDEX and WINDOWS WORLD brands with the educational focus and depth of NetWorld+Interop, Seybold Seminars and other leading industry events.
ZD COMDEX & FORUMS serves more than 6,000 exhibiting companies and two million attendees through 65 events in 20 countries. These events have revolutionized the way computers are bought, sold and distributed. ZD COMDEX & FORUMS is a division of Ziff-Davis.
Ziff-Davis, a Softbank company, is high tech's leading integrated media and marketing company. ZD content is the trusted source of information for the global audience of business buyers and savvy consumers who believe in the benefits of adopting new technology. Ziff-Davis enables marketers to identify, reach, and retain this audience through an integrated system of media products and marketing services including: research, events, print, Internet, television, and education.
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